Asking for money, pricing and rates

I would love some coaching on pricing payment.

When a client asks me my rate, I often I backpedal on what in my own space I had decided is my rate. Somatically, my first response is to squirm. I often say indirect things rather than the price I have decided in my head previously. I want to gesture appreciation of the client and I want the work, and find myself undercutting myself. I have witnessed myself do this a number of times lately in relation to people I feel honoured to coach. As in, people are coming to me for coaching that I highly respect. And people are coming to me from walks of life that I have wanted to be working with. I am turning the feeling I am calling “honouring” into a reason to diminish myself — I guess because I “really want the work”. When I come away, I end up feeling I have undersold myself — both in terms of what is genuinely sustainable for me, and in terms of thoughts about the expertise I have and the quality of the space I offer. I want to feel more grounded about these interactions.

Answer:

Big wins here! What do you see?  It sounds like the problem is less about the price and more about your confidence. Why are you keeping your price in your own head? What does your brain think will happen if you say it out loud or post it publicly?  What if it’s ok to adjust a price in this season on your business?

We don’t normally coach on the Action line, however I have seen many many coaches who have been taught that you shouldn’t tell people your price until they are on a consultation call with you. If that is the case, Just know that that is ONE way of doing business. It is a thought. It works for some people. For many people it is very uncomfortable and requires a lot of self coaching. You get to decide how you want to take care of you and your clients in the most loving way. What do you think?