Instagram name for business

I have a goal to step into my holistic side this year. I have secured some regular slots at a spa doing reflexology treatment – yay! (something I have been only offering friends and family recently). I want to have an online presence on Instagram but am struggling to know what to name myself. I feel like I am putting pressure on myself as I have worked on brands before and am expecting ideas to flow. Nothing is sticking yet. I realise I find it harder when this sort of work is for myself. It feels like a big task. I have asked a few friends for ideas and input but still haven’t settled on a ‘handle’. I think I struggle to settle on one as I don’t want to use my full name as I use this for my other business/work which isn’t related. I also can offer several modalities but all holistic so don’t want to pigeonhole myself as only ‘reflexologist’.

I’m noticing resistance to celebrate myself and the achievements of getting the role and cloud it with my negative thoughts on my not having my online presence at a place I am happy with. It’s interesting noticing that I feel uncomfortable with self promotion and would love to alter my perspective. I do get excited by some of the things I can share soon but feel the naming of the IG account is holding me back.

C: I am a holistic practitioner with booking availability
T: I’m not professional as I don’t have a brand or online presence
F: Invisible
S: Heavy, face droops
A: Miss opportunities of sharing posts or stories I feature in others’ posts
A: Miss reaching potential clients
A: Negative self talk
A: Constantly noting down ideas/ asking chat gbt
A: Asking others/friends
A: Avoiding working on my holistic business
A: Self-doubt
A: Allowing imposter syndrome to increase

C: I am a holistic practitioner. I don’t have an Instagram name to use for my business.
T: I don’t know what to name it
F: Stuck/Inadequate
S: Empty, tighter throat
A: Complain about not knowing what to call it
A: Compare to other people and their accounts
A: Envy other practitioners names and brands
A: take images for future posts for when I have settled on a name
A: Weirdly hope no-one books slots until I have the name settled
A: Diss lots of my ideas as I want something special/amazing/to feel a YES! about it

Thank you for reading!

Answer:

Your results look like

R: I don’t build a brand or online presence

R: I don’t name it.

Why do you think your brain is indulging in this indecision? What is it protecting you from? What is your inner wisdom telling you if you really listen? Check in with your nervous system…what is it doing? What is it telling you? A lot of times we are quick to judge that fear of “putting ourselves out there” online, but what if you could have deep compassion for yourself in this moment? Why does this make perfect sense?

Start there and see what you find. Come back for more coaching about the name when it feels a bit safer to do so. There’s absolutely no rush. You don’t even need to be on Instagram to be successful in all your goals.